What are YouTube recommendations?

As you know, YouTube is one of the most popular platforms for uploading and watching video content. Every hour, millions of users from all over the world search for videos on YouTube, and one of the main tasks of this platform is the quality of video recommendations. This raises an important question: how to get into YouTube recommendations? How do the algorithms of this platform work? Let’s take a closer look.

Recommendations can be found on YouTube in two main sections: the main page and the “Next” panel.

Home page: Your home page is what you see when you first open YouTube. Here you’ll find a combination of personalized recommendations, information about your subscriptions, and the latest news.

The Next panel: The Next bar appears when you’re watching a video. It offers additional content related to what you’re currently watching, as well as other videos you might be interested in based on your previous views.

How YouTube recommendation algorithms work:

The workings of YouTube’s recommendation algorithms are a complex engineering process that is based on several key factors:

• Click-Through Rate (CTR): This is the percentage of users who click on your video after it appears in recommendations. The higher the CTR, the more likely your video is to be recommended.
• Video watch time: The algorithm analyzes how long users watch your video. Videos that keep the audience engaged for longer have an advantage.
• Content quality: Video quality, such as resolution, sound quality, and relevance to the topic, plays an important role in determining recommendations.

There are actually tens of thousands of them, but these are the main ones you can influence.

How to get into recommendations more often organically:

To increase the likelihood of organic recommendations, you should consider the following aspects:

• High-quality content: Creating high quality content is a top priority. High-quality video content increases the chances of recommendations.
• Loyal audience: It is important to build a base of loyal subscribers and active viewers who regularly interact with your content.
• Attractive video cover and title: If your cover and title look interesting and engaging, users will be more likely to watch your content.
• Uniqueness and relevance: Create content that stands out and meets the expectations of your audience.
• Don’t use clickbait: As it can negatively affect the depth of view and the number of impressions in recommendations.
• Interact in the comments: Reply to comments and actively communicate with your audience, which will strengthen the community and attract more loyal viewers.

Use in-feed video ads:

On YouTube, you can run in-feed video ads. This format allows you to place promotional videos next to organic recommendations. This can be an effective tool for attracting new subscribers and viewers, although it is important to remember that these ads do not affect organic recommendations.

Conclusion:

So, how to get into YouTube recommendations? Understanding how the algorithms work and following a few key rules can significantly increase your chances of doing so. Focus on your existing subscribers, create high-quality content, build a loyal audience, and interact with them. If you meet these requirements, your videos will have a better chance of getting recommended and finding new viewers.

YouTubeBro: Your partner in high-quality video marketing:

YouTubeBro is a team of professionals ready to help you grow your channel. We have expertise in high-quality video marketing and understand how YouTube algorithms work. We will help you stand out from the competition and find the best solutions for recommendations and growth of your channel.